Corporate Social Responsibility (CSR) is a broad term used to describe a company’s efforts to improve society in some way. It is the effort made by companies to improve the living conditions of the local area in which they operate and the society at large. These efforts can range from donating money to non-profits, to implementing environmentally-friendly policies in the workplace. The activities taken up as part of corporate social responsibility reflect the intent to create a positive impact on the society without seeking any commensurate monetary benefits.
The Company’s objective is to pro-actively support meaningful socio-economic development in India and enable a larger number of people to participate in and benefit from India’s economic progress. This is based on the belief that growth and development are effective only when they result in wider access to opportunities and benefit a broader section of society.
It is certainly a business approach that creates a long term consumer and employee value by not only creating a ‘green strategy’ on natural environment but also considering every dimension of how a business operates in social, cultural and environment. The company should meet the needs of its all stakeholders (consumer, employees, shareholder, clients and other related persons) without sacrificing the ability to meet the needs of the future stakeholders.
The Corporate Social Responsibility Policy (CSR Policy) of the Company sets out the framework guiding the Company’s CSR activities. The Policy also sets out the rules that need to be adhered to while taking up and implementing CSR activities.